IVE has ramped up excitement for their comeback

The girl group IVE has ramped up excitement for their comeback with various challenges for their new song REBEL HEART.

IVE (An Yujin, Gaeul, Rei, Jang Wonyoung, Liz, and Lee Seo) released the pre-release title track REBEL HEART from their third EP IVE EMPATHY on January 13, and have been actively promoting the song through music shows and various content. In particular, the REBEL HEART challenge on the global short-form video platform TikTok has been receiving an overwhelming response. 

The dance challenge videos, featuring the group's powerful choreography, have surpassed 23.9 million views, while the emoji challenge, which showcased the members' chemistry, has accumulated 3.89 million views, reflecting a hot reaction.

Additionally, An Yujin showed off perfect chemistry with Karina of aespa in a dance challenge, following their collaboration stage at the 2024 SBS Gayo Daejeon, and the video has garnered 2.75 million views on TikTok. The You Quiz on the Block challenge, featuring An Yujin and Jang Wonyoung along with hosts Yoo Jae-suk and Jo Se-ho, also made waves with 1 million views. Russian model Dasha Taran, who has nearly 14 million followers on TikTok, joined the emoji challenge, further proving the global impact of REBEL HEART.

IVE will officially make their comeback with the release of IVE EMPATHY on February 3, continuing their activities and further building excitement in the lead-up to the album’s launch.

Written by Lee Seung Hun

Translated by Lee So Yun

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